The 5-Step Checklist for eCommerce Website Redesign

Design Sep 04, 2017

The 5-Step Checklist for eCommerce Website Redesign

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 Every online business owner wants to stay ahead of their competition with a beautiful web design and user-friendly features. If your eCommerce features are dated and lacking, it's time for some changes.

In this article, you'll find an actionable checklist for website redesign. Later, there's a list of our top features for eCommerce sites, and the Dinarys business case for why regular redesigns are vital to growth.

So, what goes into a website redesign? Here's an overview of our typical project plan.

Clear Understanding of Business Goals

Clear Understanding of Business Goals

Before placing a single image or writing a single line of code, you should determine the business goals you plan to achieve with the website redesign. Taking time to define your goals ahead of time will keep the project on track and avoid wasted time and effort.

                                            Design a template for each type of page

Design

Design a template for each type of page. For example, your home page will almost certainly have a different structure than the product catalog, contact form, or blog.

You should also create templates for other major elements of the site, including:

This is perhaps the most important element of an effective website redesign

Generate Content

This is perhaps the most important element of an effective website redesign. Provide or consult with your developers to create the building blocks of your new site.

This is also where search engine optimization (SEO) practices can be applied. Keyword optimize all text on your site, as well as image titles and alt-text.

Once you've settled on your design, the real work begins

Develop

Once you've settled on your design, the real work begins. Your web development partner will provide HTML templates for each page type, as well as programming any special functions needed. Among other things, the developers will:

Once development and testing is complete, it's finally time to launch the site.

With a website redesign, launching isn't quite as simple as just hitting "Publish".

Launch

With a website redesign, launching isn't quite as simple as just hitting "Publish". Your development partners will need to:

The eCommerce Features All Online Shops Need

For eCommerce sites, there are usability concerns that go beyond basic design. In addition to implementing a clear design vision, every modern online store should offer the following features.

The eCommerce Features All Online Shops Need

Customer Generated Reviews

For these businesses, a Find-in-Store function is essential

Related Items. This is one of the most important eCommerce features to be added when doing a website redesign.

Dinarys Case Study – CAN Website Redesign

Our client hired us to redesign their website and add several eCommerce features. The first step was a meeting in which we identified the client's main business needs, and began development of website mock-ups. During our talks, we and the client achieved a clear vision of the goal. Because we took this time up front, the client was able to participate in all stages of the website redesign. This ensured their vision was achieved, and their goals met.

Through the coordination of the Dinarys team and the client, the new website turned out great. Some of the new eCommerce features included:

If you have your own ideas about your website redesign, we at Dinarys would be delighted to share our experience. For more information, fill out the form below.

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