Shopify Optimization Services from Dinarys
Optimize your Shopify store for top rankings on Google, Bing, and Yahoo, maximize conversions, and deliver a state-of-the-art user experience backed by a bulletproof technical foundation.
Request optimization consultation
Preliminary store audit by our specialist, with a detailed report on your website’s performance weak points
Free consultation on your website optimization roadmap and cost breakdown with our Chief Delivery Officer
Full transparency throughout the audit, optimization, and maintenance stages to ensure budget and deadline compliance
What Shopify optimization means for businesses
Shopify optimization comes into play when you think you’ve done everything possible for your eCommerce website, yet questions like these remain unanswered:
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Why are visitors leaving our Shopify store without making a purchase?
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Why do we have high traffic but low sales?
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Why isn’t our Shopify store ranking on Google?
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Why do we have a high bounce rate on key landing pages?
Shopify optimization services will help you identify what causes these issues and how they can be resolved so you can:
Improve conversion rates by optimizing page load speed, allowing visitors to browse products effortlessly
Reduce cart abandonment with a streamlined, account-free checkout process that minimizes friction and speeds up purchases
Boost organic traffic by implementing on-page and off-page SEO best practices, helping Google, Bing, and Yahoo recognize your store as a top player in your niche
Enhance the user experience with a fully mobile-optimized Shopify store, leading to better engagement and increased sales
Streamline operations by optimizing third-party and built-in apps for smoother inventory and order management, resulting in improved customer satisfaction
Join our satisfied clients
Shopify website optimization: Consider the potential before making a decision
An underperforming Shopify store can lead to lost sales, frustrated customers, and wasted marketing spending. But with the right optimizations, your store can create a seamless shopping journey, build customer trust, and maximize conversions. Here’s a detailed look at the difference optimization can make:
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❌ Before: Why you lose visitors |
✅ After: How optimization helps you transform visitors into customers |
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Slow loading speed:
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Fast loading speed:
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Poor mobile experience:
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Seamless mobile experience:
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Weak SEO and low visibility:
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Strong SEO and high visibility:
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Confusing UI/UX:
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Improved UI/UX for better navigation:
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Lack of trust signals:
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Trust signals that drive conversions:
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Optimize your Shopify
store to make visitors want to complete
their purchase with you
Ensure your website’s technical health and user experience so your sales reports consistently shine with positive growth indicators.
Start your optimization
Shopify optimization services from Dinarys to help you with performance, conversions, and security
With over 10 years in the eCommerce development industry, Dinarys has strong expertise in creating and optimizing stores. Our focus is on enhancing the technical performance of our clients’ websites, improving off-page SEO indicators, and optimizing usability factors that are critical for rankings on Google, Bing, and Yahoo.
Shopify store speed optimization & performance
Shopify site speed optimization
(including Core Web Vitals) to reduce page load, rank higher on Google, and improve conversion rates
Image optimization
to speed loading times, with further lazy loading implementation and metadata optimization
Code minification
(CSS, JavaScript, HTML) to reduce unnecessary characters, white spaces, comments, and redundant code, and to ensure faster browser rendering
Built-in app optimization
by removing unused Shopify apps and replacing them with custom-built solutions to reduce resource use
CDN (content delivery network) implementation and optimization
to ensure fast page loading for international visitors
Search engine optimization
Technical SEO audit
to identify broken links, duplicate content, and crawl issues, fix sitemap issues, and ensure Google and Bing index the store properly
Meta tags and structured data optimization
to improve click-through rates (CTR), help search engines understand product details, and increase organic traffic
Keyword research and on-page SEO
to find high-intent keywords and prevent keyword stuffing
UI/UX optimization
Customer journey design and optimization
to map out and enhance the entire customer experience — from the first interaction to post-purchase engagement — and eliminate all bottlenecks on the way to checkout
Navigation and menu optimization
with mega menus, search filters, and enhanced site search functionality to help users find products faster
Mobile-friendly and responsive design optimization
using mobile-first design principles for smoother navigation to make sure the store looks great on all devices (phones, tablets, desktops)
Checkout process streamlining
by reducing checkout steps, introducing multiple payment methods, and offering guest checkout to improve conversion rates
Trust & security optimization
Proper SSL setup & HTTPS implementation
to ensure secure transactions, build trust, and improve Google rankings
Integration of fraud prevention tools
to protect your store against chargebacks and scams
Security enhancements
such as implementing reCAPTCHA and security patches to prevent cyber threats
Our services include:
01
An SEO expert with extensive experience in the US and European markets, backed by a strong project portfolio
02
A marketing specialist with B2B, B2C, and B2B2C expertise across various industries and a proven track record in eCommerce
03
A team of seasoned ecommerce developers with hands-on experience working with Shopify and other platforms
Request a 7-day audit by
our seo expert
to set the foundation for technical optimization
of your online store
Andrii Kostrov
7+ years in SEO
Dive deep into the technical optimization of your online store at an affordable cost, starting from the fundamentals and moving to advanced improvements.
Our $300 Technical SEO audit pack contains:
15 reports on the technical condition
of your store website
14 reports on the on-page performance
of your website
6 reports on the off-page performance
of your website
An additional report on 7 usability factors that affect
your Google rankings
A meeting with our Chief Delivery Officer where we provide tailored recommendations for improvements based on audit results and specifics
of your business
Shopify optimization solutions and tools we use
Platforms we use for Shopify store optimization include:
What our clients say about our optimization services
“Working with these guys is a breeze – we schedule weekly callups where we briefly and strictly set the outlined goals, we never miss deadlines, which is of grave importance to me. We also have been on the same page throughout the whole project timeline, which is the essential thing that helps us achieve the desired results. Definitely, a top team choice if you’re looking for experienced professionals.”
Richard Bezmalinovic
Tennis Only – Product owner
“It was about time we renovated our online retail point. The old site was feeling pretty chunky in certain places and you could feel that it’s outdated on the front end. It didn’t take us long to realize that such ‘feels’ are quite bad for business. The guys did a great job at helping us update. There were no pitfalls, no extra downtime. They just went and did their job.”
Johannes Gibbels
Antik Wein – Founder
“We approached Dinarys for a comprehensive IT audit. Their team of experts meticulously analyzed our systems, processes, and user experience. They provided us with a detailed report outlining areas for improvement and a roadmap for implementation. The results were astounding. With Dinarys’s guidance, we were able to optimize our user journey, improve our user interface, and enhance our technical infrastructure. This led to a significant increase in customer satisfaction, retention, and overall business growth.”
Expertly GmbH
Head of Product
The journey you’ll go through with us
Transparency and full control over processes are essential for every business when partnering with an outsourcing vendor. To give you a clear idea of how our collaboration will work, here’s a brief overview of our partnership management framework:
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ACTIVITY |
DETAILS |
DELIVERABLES |
EXPERTS ENGAGED |
Price |
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SEO audit |
Our SEO expert conducts a full-scale SEO audit of your Shopify store within seven days. This includes technical performance analysis, on-page and off-page SEO audits, usability testing, and more. |
After the SEO audit, you will receive a PDF file containing 36 reports on your store’s performance. |
Dinarys SEO expert |
Fixed ($300) |
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30–60 minute Zoom meeting with discussions |
At a prearranged time, our team and your representatives will meet to review the audit results. Our SEO expert will provide detailed recommendations for optimizing your store based on the findings. |
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Negotiating, approving scope of work, signing an NDA |
Dinarys follows a structured process, including contract and NDA signing, budget and deadline specification, and other key agreements |
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Executing scope of work |
We perform all activities specified by the parties, ensuring that optimization aligns with goals set during the audit review. Throughout the collaboration, our account manager will keep you informed of project progress and intermediate results. |
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Depends on the scope of work |
Specified in the contract |
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30–60 minute final meeting |
Once the work is completed, we discuss the results and whether additional services, such as post-maintenance support and ongoing SEO checks, are needed. |
Maintenance roadmap |
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Our Shopify website optimization projects
myfelt
Magento to Shopify migration, custom feature development, UX enhancement
Optimizing the conversion rate from 2.7% to 5%
Significantly increasing website speed
Creating an aesthetically pleasing and intuitive shopping experience
ALEXASCHA
WooCommerce to Shopify migration, SEO, data migration
Designing a compatible and adaptive store
Optimizing the user experience and interface to increase conversions
Minimizing page loading times to improve the user experience
Can.ua
Website redesign, UX refinement, customer journey optimization
Implementing Shopify website speed optimization techniques to increase conversion rates
Improving the website’s performance and visibility
Delivering a highly intuitive and user-centric experience
Additional Shopify-related services Dinarys provides
Shopify development services
to help you with custom theme development and optimization, Liquid code optimization, custom functionality implementation, and more
Shopify app development
to help you develop custom apps if there are no alternatives in the Shopify App Store, set up multichannel selling frameworks, design custom workflows, and more
Shopify integration services
to help you integrate with internal systems and third-party services and platforms, streamline operations across multiple departments, and more
Shopify maintenance services
to help you with troubleshooting, system upgrades, testing, developing new features and functionality during post-release stages, conversion rate optimization (CRO), and more
Dinarys’s footprint in the industry
At Dinarys, we put in the maximum effort to develop our internal expertise and gather multifaceted experience from each project, building a comprehensive knowledge base that enables us to cultivate powerful, skilled professionals who think unconventionally. This ensures that the projects we deliver help our clients’ businesses operate smoothly for years to come.
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10+ years in eCommerce software development and consulting
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400+ successful projects focused on development, optimization, and consulting
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30+ active projects, mainly from clients in Europe and the USA
Make your website reach top spots on prominent SERPs
Optimize your website today with specialists who understand the intricacies of Shopify performance and be confident in tomorrow.
Book a call with our representativeFAQ
Shopify speed optimization is paramount if you want your online store to have a high conversion rate and high rankings on Google. A fast store keeps visitors engaged, reduces frustration, and increases the likelihood of completing a purchase. Also, faster load times improve navigation, making it easier for customers to find what they need without delays. This makes the buying process feel seamless.
Our Shopify speed optimization service also covers the mobile shopping experience. Faster load times matter for mobile users, who often deal with slow network connections and may abandon a slow loading website. A well-optimized store keeps users engaged and encourages them to explore more products.
By comparison, slow page speeds can harm the user experience and search rankings by making visitors upset with your store, increasing bounce rates, and making it difficult for search engines to properly index the site. When pages take too long to load, potential customers may abandon the store before even viewing a product, reducing engagement and overall conversions, this is why Shopify speed optimization is crucial.
There are many options available, but the most popular are:
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Taking additional steps to ensure proper implementation and strengthen security of default SSL encryption
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Enabling two-factor authentication (2FA) for admin accounts, regularly updating passwords, and limiting staff permissions to reduce risks
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Installing fraud detection apps, monitoring for suspicious transactions, and using a secure payment gateway to help prevent unauthorized access
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Avoiding third-party apps with unclear security policies and keeping all integrations up to date to minimize vulnerabilities
With most shoppers using mobile devices, an optimized mobile experience has become one of the top items on the store optimization roadmap. A well-optimized mobile experience minimizes friction, keeps shoppers engaged, and increases conversion rates.
Also, Shopify store speed optimization plays a significant role in increasing your conversion rates. Fast-loading pages ensure visitors stay and explore rather than leave out of frustration, while a responsive Shopify theme provides seamless navigation on any device. A simplified checkout process with fewer steps, autofill options, and multiple payment methods removes obstacles, making purchases quick and effortless.
A well-optimized Shopify store removes friction from the buying process, making it easy for customers to browse, find what they need, and complete their purchase without frustration. For example:
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A clean, visually appealing design builds trust, while intuitive navigation ensures that visitors don’t waste time searching for products.
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A responsive layout that adapts seamlessly to different screen sizes improves accessibility, especially for mobile users.
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A simplified checkout process, with minimal steps and multiple payment options, reduces the likelihood of cart abandonment.
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Interactive elements such as quick-add buttons, sticky Buy Now options, and one-click checkout can further streamline the experience.
Every installed app adds extra scripts and code, which can slow down the page speed. Some apps run background processes even when not in active use. This is why regularly reviewing and uninstalling unused apps is essential. You can also use Google PageSpeed Insights and other speed testing tools to check your speed score and page performance for the sake of Shopify speed optimization. Replacing multiple apps with an all-in-one solution or implementing custom solutions can also reduce script overload.
